Mountain View Gardens

After many years of successfully growing their hydroponic farm business, MVG (Mountain View Growers) contacted Highline for a much needed brand refresh. Good thing the designers at Highline are avid tomato connoisseurs.

MVG needed a logo and brand which could speak for them. Their business had outgrown the farmer’s market world, and their produce is stocked in stores throughout Northwest Montana.

The mark also needed to work at a very small size on produce stickers and business documents. Our project with MVG included a new logo, general branding, typeface development and stationary as well as updated packaging design and supermarket point of sale signage. The designs, like the produce, is homegrown, wholesome and made in Montana.

E-CommerceFood & BeverageRetail
Brand CollateralBrandingIllustrationLogoMerchandisePackagingPhotographyPrintWebsite/Digital media

This is not a large produce brand that touts fake scenes of bucolic landscapes. The Mountain View brand talks to consumers like an old friend with a healthy sense of fun. 

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