Abundant Montana

Complete brand refresh and web design for this non-profit focused on connecting Montanans with local food.

We developed a new brand that captures Abundant Montana’s mission to support local farmers and strengthen Montana’s food system. The clean, bold design and high-contrast colors make a striking visual identity that’s both memorable and approachable.

Abundant Montana connects farmers, consumers, and organizations across the state, empowering local agriculture against the dominance of big industry. Their role as an advocate for local food is underscored by a brand personality that’s confident yet human-focused, highlighting the value of community, resilience, and sustainability. This visual identity reflects Abundant’s dedication to building a stronger, locally-driven food economy that benefits everyone involved.